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From Influencers to Innovators: How the Creator Economy Is Redefining Success in 2025
August 2025 Across the Global South, a creative uprising is quietly transforming lifestyles into sustainable start-ups, with influencers leading the charge. Picture this: a teenager in Nairobi makes a 30-second skit on her cracked-screen phone. By dawn, she is trending in Lagos, stitched in Cape Town, and reposted in London. A few months later, Njeri is sitting on a panel about Africa’s digital future not because she is famous, but because she turned content into currency, and currency into community. This is not a fairy-tale. It could be branded as the new order of influence. What started as likes and hashtags has morphed into media companies, lifestyle brands, and even…
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IZELIA FABRICS SHINE ON THE COVER OF AFRICA TRAVEL & LIFE’S PREMIER ISSUE
We are proud to share this insightful piece by Isatu Harrison, showcasing the ground-breaking moment when IZELIA fabrics, rooted in Sierra Leone’s rich tradition of gara (tie-dye), graced the cover of Africa Travel & Life’s premier issue. This feature not only honours the artistry and innovation of IZELIA and others but also shines a spotlight on the vibrant creative economy of Sierra Leone. Join us in exploring how heritage, craftsmanship, and modern design come together to inspire a new era in African fashion. The debut cover of Africa Travel & Life magazine radiates with the vibrant spirit of Sierra Leone, featuring a striking garment crafted from IZELIA fabrics—a testament to…
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JOSEPH KAIFALA ESQ WINS THE INAUGURAL PROJECTS FOR PEACE ALUMNI AWARD
Press Release May 8, 2023 Joseph Kaifala, A Sierra Leonean Has Received the First Projects for Peace Alumni Award Joseph Kaifala (Sierra Leone) has received the inaugural Projects for Peace Alumni Award. The newly created award is given in support of the ongoing peace-building efforts of a past Projects for Peace recipient who demonstrates innovation and persistence in working for peace and transforming conflict. Joseph received a Projects for Peace Award in 2007 when he was a student at Skidmore College which he used to build a library in Sierra Leone. He is the Founder and Principal of the Center for Memory and Reparations – facilitating remembrance and collective…
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TOP 5 TRADITIONAL AFRICAN HERBS TO USE TO AVOID PROSTRATE CANCER
It is quite common, as men get older the level of testosterone drops with age while other hormones like oestrogen go higher. Yes! men also have the oestrogen hormone in principle, but the oestrogen hormone in men has a different role compared to woman. In men, oestrogen hormone must be balanced with testosterone to help control sex drive, the ability to have an erection even during masturbation , and the production of sperm. Now both these hormones are important for the health of the prostrate. The prostrate is the same size as an African chestnut and it can be found right above the bladder. With the help of the hormones…
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BLACK PEOPLE ARE NOT RACIST
Racism in itself is a disgusting term, in fact whenever I hear the word, it reminds me of the many times I have faced this. As subtle as it could be, it still hurt very much by the mere thought of it. The truth is, no matter how we define racism, the fact remains that it is the manifestation of how horrible the person (racist) is on the inside. The Oxford dictionary defines racism using terms like “prejudice, discrimination, or antagonism” all of which are very horrible act against another individual (strictly referencing humanity). So, can Black people be racist? irrespective of how much philosophy one wants to back it…
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CANCER MEETS FOOTBALL PLAYER
Cancer meets football player No age discrimination, when it comes to cancer. No age discrimination when it comes to who get cancer. The 24 yrs. old midfielder for Bournemouth and Wales, David Brooks has been diagnosed with a type of blood cancer called Hodgkin lymphoma (HL). Evidence based research In West Africa mainly Ghana & Nigeria, states the incidence rates of HL has been found to be higher in males more than in females between the age of 10-15yrs and 21-25 years. (Hodgkin lymphoma: Clinicopathologic features in Benin City, Nigeria and update on its biology and classification- Olu -Eddo & CE Omoti, |2011|Vol.14|Issue 4:). This type of cancer affects the lymph…
