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From Influencers to Innovators: How the Creator Economy Is Redefining Success in 2025
August 2025 Across the Global South, a creative uprising is quietly transforming lifestyles into sustainable start-ups, with influencers leading the charge. Picture this: a teenager in Nairobi makes a 30-second skit on her cracked-screen phone. By dawn, she is trending in Lagos, stitched in Cape Town, and reposted in London. A few months later, Njeri is sitting on a panel about Africa’s digital future not because she is famous, but because she turned content into currency, and currency into community. This is not a fairy-tale. It could be branded as the new order of influence. What started as likes and hashtags has morphed into media companies, lifestyle brands, and even…
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ARTHRITIS IS CURABLE WITH PINEAPPLE PEEL !
Now there are two types of arthritis, namely osteoarthritis and rheumatoid arthritis . In Nigeria both types are used to describe various aches and pains in the muscle and joints as well as for on & off pains generally felt in the body. The symptoms for both types tend to come and go. Nowadays its becoming fairly common in the Genz population, it’s not an old age issue anymore. This is due to the consumption of processed and artificial foods and drinks. The symptoms begins with pain and stiffness in joints within the body, initially the pain comes and goes. Usually, it worsens when one wakes up in the morning,…
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MAFEI JAMES SHARES ON CREATING CREATIVE SPACES FOR WOMEN AND GIRLS
Sierra Leone is a country in West Africa, mostly known for its beautiful beaches and countless other stories of hard work, courage, talent and hope. Contrary to what google search may tell you, Sierra Leonean women and girls over the centuries are raised with a unique penchant for craft, skill work and trade. Popular opinion ranks white collared jobs as the prerequisite for sustainable income and prestige, however it’s skills that spin money to finance our girls and women to raise families and lead communities. Consequently, these same skills ensure that lost culture and heritage is preserved for generations yet unborn. On this International Women’s Day, we meet with a…
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THE JOURNEY INTO WOMANHOOD
Birth Control / Contraceptive pill – Yeah/Nay? Celebrated annually in the United states the month of September is Gynecologic cancer awareness month. Evidence -based research from the British Medical Journal, say “A woman more than doubles her risk of breast cancer even 20 years after she has stopped taking the pill, and women who have taken the pill for more than eight years also dramatically increase their risk for all cancers.” (British Medical Journal, 2008; 336: 59-60). While in Nigeria, thousands of young daughter and woman die annually because of unsafe abortions, from incompetent doctors while abortion-related deaths contribute significantly to the high rates of maternal mortality in the country…
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UP CLOSE AND PERSONAL WITH ‘MAKA DUNKA’- MOHAMED ALIE JALLOH
As a young boy growing up, Maka became interested in basketball and started playing during his secondary school days. With a lot of determination and passion, Maka, under the mentorship of Patrick Sundifu found himself playing for the 1st division at the National Basketball League. Maka reached the height of his basketball career in 2011 where he played at an international friendly match against NPA Pythons of Liberia. He continued playing and has participated in several local and international basketball games and training including Guinea and UK. Maka is the PRO for the Sierra Leone Basketball Players Union and is also a member of the Cannon Royals Basketball club in…
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JOANNE OJI-CHUKWU: TALKS FASHION-SENSE, PASSION AND SOCIAL MEDIA MARKETING
Joanne Oji- Chukwu It is said that before 2020 new jobs , that do not exist, will rise up to meet the growing needs of millennials. We are proud forerunners of this trend, with careers, that bring solutions to problems from the tech fields to the internet. Joanne Oji-Chukwu, is a lawyer, prosecutor and an online entrepreneur/influencer. Her day job is with a government agency where she works as a lawyer. In 2015 Joanne had an experience, that launched her into entrepreneurship. She had a mishap with her wedding dress three days to the wedding, that was when she realized that her wedding dress was totally different from her expectations. So she…
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THE UNCONVERTED WAYS OF A SOCIAL MEDIA ADDICT
I am so guilty of wanting to share my beautiful moments with the world all of the time. I want my loved ones and family to be involved in my day and it has to be real time. For me REAL TIME ensures that other people share in my joys; funny moments and they get to feel the thrills as they unfold. On the spur of the moment posts are my favorites. I love to express myself through social media, it has inspired so many people around me and I have benefitted enormously in terms of developing confidence and belief in myself. I love the fact that social media opens…
